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URGENT.LY : We’re not your traditional, profit-squeezing road club.

Driver App 5
Traditional roadside business can be a pain…and a drain on your towing or roadside assistance business. But now, is taking the industry by storm, combining great rates, fast digital payments and easy-to-use apps that make it easy for roadside businesses to be profitable.

As consumers live more and more through their mobile devices, the industry is ripe for pay-as-you go, instant access, on-demand roadside assistance solution. Consumers are no longer willing to pay membership or club fees based on antiquated insurance models. When they need help, they want to instantly connect with service providers; a virtual guarantee that “help is on the way;” and a cashless, flat-rate and straightforward pricing and payment system. delivers all that and more, using technology that is free to the towing or roadside provider and amazingly cost-effective for the customer. Consumers using’s iOS mobile or web apps take advantage of the company’s proprietary real-time dispatch platform to connect to nearby, available help. They have access to more providers in their immediate area, with visibility into their provider’s movements via GPS tracking, instead of waiting blindly for a service provider contracted by an insurance company that may have two to three jobs to complete first. allows the consumer to see the provider on a map moving in their direction, and allows them to talk directly to the driver through the application.

The iOS consumer application is free and can be downloaded directly from the Apple iTunes store or via web app.

With, a six mile tow costs the consumer a mere $99, and a roadside repair just $75 — far less than the $150 annual fee traditionally paid for an insurance program that may never be used. And the benefits aren’t for consumers alone. The towing providers are seeing large benefits, as well. is paying providers $50 for a road side repair and $75 for a 6 mile tow with $3 per mile over.

If you are tired of the low fees you are paid from traditional roadside companies that often don’t cover the cost of doing business, give a try. is simplifying the process and making roadside assistance more profitable for service providers. It simply matches the closest provider with a customer in need via their driver application or dispatch portal, and charges the consumer a fair market rate for on-demand service from quality providers. And all of these
technologies are free to the towing or roadside assistance provider.

If you want to get paid more, and get paid faster — often in 24 hours via direct deposit — you can learn more or sign up at You simply provide your business information online; add as a certificate holder on your insurance; download the driver application to your Android phones and start receiving high margin work immediately. On-demand mobile services are the future — the way consumers are meeting their immediate needs today — and is the future of roadside assistance.

Testimonials Service Provider Testimonials

“It was always a challenge for me to get visibility into my Roadside Assistance fleet’s deployment within our region. With my drivers running’s android mobile application, I have full visibility of their realtime locations even when they are not running jobs, with no expensive GPS equipment or monthly fees – a huge plus!” –Kenneth Holmes, Call Charley

“Being an independent operator, I am always looking for new, innovative and efficient ways to supplement my regular business.’s high paying roadside assistance jobs make sense for us, and its simple mobile platform links me to jobs that are close to my location.” –Chris B. – CB Seegars Colesville, MD

“We typically shy away from the traditional roadside assistance business, given the low margins and red tape of dealing with it. The combination of’s nearby jobs, high payout and quick, paperless no-hassle payment system makes it make sense to us
again.” –Rick G. Blairs Towing, Sterling, VA.

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USAC/MD has been around for over 40 years and has seen its share of changes, none as important as the one this past September.

Innovation Group PLC, a global provider of software and business process services to the insurance and fleet industries, acquired USAC/MD. The Innovation Group is a publicly traded company headquartered in the United Kingdom. Innovation Group operates in 13 countries around the globe including North America for the last 7 years.

USAC/MD provides a sought-after solution. Lewis Miller, CEO at Innovation Group North America, explains, “We have been providing a set of claims solutions to the insurance and fleet industries, but didn’t have a towing solution. This is where USAC/MD fits in.”

The team at USAC/MD is optimistic. “We are extremely excited about this acquisition,” said Staley Cash, EVP at USAC/MD. Cash said further, “The nature and culture of both businesses are very similar. Combining USAC/MD and Innovation Group creates new opportunities for our service provider network. We look forward to extending our service capabilities to Innovation Group’s clients.”

Craig Hamway, CEO at USAC/MD, said of the acquisition, “We are delighted to be joining The Innovation Group. Their strategic direction and ambition resonate very well with us, and we are excited about what we can achieve as a combined business.”

USAC/MD will remain in its headquarters in Dallas, and the entire management team will remain in place.

In unrelated news, Jim Hurst who has been with USAC/MD since 1994 is making a career change. He will still be in the towing industry, although now working directly for a major towing company. Hurst explains, “I have been contemplating this move for some time now. This new opportunity gives me more flexibility in my day-to-day life. I can work from home, and spend more time with my family.”

When asked about his move during an acquisition, Hurst said, “The timing of my departure and Innovation’s acquisition of USAC/MD was completely coincidental. In fact, I am extremely excited for USAC/MD. This acquisition is very meaningful for the company, as it sets the stage for significant growth in the number of service calls USAC/MD will be dispatching to their network. And, I am looking forward to continuing my relationship with all my USAC/MD colleagues in my new role.”

Cash commenting on Hurst’s departure, “You cannot replace a guy like Jim Hurst. He will surely be missed. I will step into Jim’s role, a job I have done before, and, fortunately for me, Jim is only a phone call away. We are looking forward to working with Jim in his new role, as well as all our network partners on new opportunities that will be created through this transition. This truly is a fantastic new chapter for USAC/MD.”

For more details about what to expect in the future, USAC/MD welcomes you to come by their booth at the American Towman Exposition.

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