By Jason Giddens
In the towing industry, “family” is a word that gets used a lot. For me, it’s not a slogan—it’s reality. I call the people I work with my Tow Family because that’s exactly what they are. The operators who support JB Tow Truck Accessories are the same people who support my household. Without them, JB Tow wouldn’t exist. And just like your own family, you show up when it matters.
That belief is what put me on the road.
Built to Go Where the Tow Family Is
Our mobile unit is a fully outfitted step van, packed wall to wall with products this industry truly needs—securement equipment, safety gear, lighting, lockout tools, and recovery equipment. Shelves are stocked. Products hang where you can see them. Lighting is displayed and powered up. Operators can touch it, inspect it, and understand exactly what they’re investing in.
I chose a mobile unit instead of a traditional storefront for one simple reason: I can bring the products to the Tow Family instead of making them come to me. Not everyone across the country can travel to our shop in Tampa—but I can travel to them.
More importantly, I get to meet entire crews, not just the one person who stops by a parts counter. That changes everything.
Nobody does it like JB Tow. We don’t just sell products—we show up. We shake hands. We give hugs. We break bread. We create content together. We build real relationships with the people who keep this industry moving.
What I Saw Missing
The biggest gap I saw in the towing parts world was the loss of personal communication. Too much business has become faceless—online orders, shipped boxes, no conversation.
In an industry built on trust, that’s a problem.
Showing up matters. Sitting down for lunch matters. The high-fives, the quick stories, the small moments—those matter more than people realize. When operators step into the truck and see equipment right in front of them, it often reminds them of something they forgot they needed—something that could make their job safer or more efficient. That experience can’t be replaced by a website.
“Tow Family” isn’t marketing language for us. It’s how we operate. We love this industry because without our Tow Family, we wouldn’t be here.
Real Moments on the Road
One Friday afternoon, a Tow Family member called and said, “My cable is broken. I’m not going to make any money this weekend.” Without a cable, his flatbed was done.
I told him to come to my house. I had one in my truck.
He showed up, we installed it in minutes, and he was back on the road making money for his company and his family all weekend long. That’s what being present looks like.
Another time, a gentleman traveled to Tampa to purchase a truck and stopped by to grab supplies. Before long, we were sitting at a local lunch spot breaking bread. Yes, he bought parts. But more importantly, we built a relationship. Those conversations are what last
Where the Road Has Taken Us
So far, our road trips have taken us across Florida, Georgia, Alabama, and Louisiana. We attend shows, visit training schools, stop by shops, meet operators roadside, and support Tow Family wherever we can.
I’ve opened the shop on Sundays. I’ve met operators during rotations. If I’m nearby and someone needs something, we do everything possible to make it happen.
We now have a larger, more comfortable truck coming that will allow us to expand even further—pulling a trailer and running a box truck at the same time. After this winter, we’ll broaden our footprint and travel across much more of the country. The road is only getting bigger.
Products, Education, and Hands-On Demos
We carry everything from straps and dollies to safety lighting and LED road flares. One of the biggest advantages of being on the road is hands-on demonstration. Operators can hold products, see how they function, and understand why they matter—right there in front of them.
That kind of education lowers liability, increases efficiency, and makes operators safer.
What operators ask for most isn’t even a specific product. They ask us to bring the truck to their town. They want to see it. They want to hang out. They want connection. That tells me we’re doing something right.
The Bigger Issue—and the Fix
The biggest challenge I see right now is a lack of training and safety focus. No matter what anyone says, those two things are the foundation of long-term success. Proper training raises revenue and lowers liability—both critical for survival in this business.
I also see a lack of unity. There’s more than enough work for everyone. We should be lifting each other up, not tearing each other down. I believe strongly in bringing unity back to the towing community—helping each other, supporting each other, and moving forward together.
I’ve been in this industry for 26 years, working everything from light duty and repossessions to heavy duty. Towing is a vital service that keeps communities moving. What we do matters.
Why I Keep Going
These road trips aren’t easy. They’re hard on me and hard on my family. I spend days away from home, and I couldn’t do this without the support of my beautiful wife, Melissa. I’m grateful for everything she sacrifices so I can serve this industry.
I keep going because I believe in going the extra mile for my Tow Family. The giveaways, the raffles, the content we create together—it all strengthens the industry.
Final Thoughts
If there’s one thing I want readers to take from this, it’s simple: you can always reach out to JB Tow. We will always do our best to show up for our Tow Family.
Support each other. When you see an operator on the roadside, slow down and move over. When I first got into this business, everyone was ready to help each other. We need to bring that back.
Slow down or move over—it’s the law, and it’s one of the simplest ways to save a life.
